206-305-7900
About A-Block Creative
Passionate about storytelling, we have one of our own.
We met in 2013, while working as the sports and traffic reporters at KIRO7 News in Seattle.
Surrounded by curious reporters every day, our relationship did not stay secret for very long. In 2016 we got married on Maui and are now proud (and mostly tired) parents of two young kids.
After more than a decade on the West Coast, we made the move to Rockford (Go Rams!) in 2025 to be closer to family.
We’re excited to put down roots in a new community and help tell the stories that make West Michigan such a special place.
The Good Old Days!
Chris Francis
Creative Director | Videographer
Alexis Francis
Executive Producer | COO
After 32 years in front of the camera as a sportscaster, I'm excited to use my unique storytelling and production skills to bring out the emotion and authenticity in your business.
Long hours and tight deadlines working with some of the best visual storytellers in news clearly rubbed off. (Shout-out to all the news photogs out there toiling to get the perfect shot!)
Living in great cities like Seattle, Milwaukee, Norfolk and Portland, ME, I've covered multiple Super Bowls, MLB, NHL and college football playoffs, and U.S. Open golf. I've even reported on natural disasters, crime and local politics along the way. My goal is to bring that same "top story" effort and focus to your video production.
Born and raised in West Michigan and a proud Wolverine, I’m thrilled to be back home after a 20-year adventure in radio and television.
From my rock radio days in San Antonio and Dallas to working as a traffic and news anchor in Seattle and San Francisco, I've spent my career telling stories, delivering vital information, and learning from some of the best journalists and communicators in the business.
As a TV anchor, voice actor, and web and social content producer, I’ve learned how to authentically connect with audiences over very different channels, and I’m excited to help you do the same.
Our News Background Will Help Your Business Stand Out
Anyone can fly a drone and use editing transitions to create a “cinematic video” and sure, we can do that too. But where A-Block Creative makes an impact is human-centered business storytelling.
Our creative instincts get to the heart of what matters, and our ability to make people feel comfortable talking on camera will help your company or service feel authentic and human. In today’s AI-driven world, that matters more than ever.
We focus on your own voice, your unique perspective, and uncover your process and expertise to shape video content. Our decades of experience telling stories that connect with people and inspire emotion and action will be the positive influence driving your business forward.